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SAMPLE PRESS RELEASE
(Please customize this press release by replacing the items in parentheses and bold with your system's name and other relevant information.)
FOR IMMEDIATE RELEASE
Contact: (name)
(cable system)
(phone number)
Media Relations, C-SPAN
(202) 737-3220
(NAME OF CABLE SYSTEM) HOSTS C-SPAN SCHOOL BUS VISIT TO
(NAME OF COMMUNITY)
(NAME OF CITY), (date) - On (date), the C-SPAN School Bus will visit the (name of city/town) community on its continuing tour to schools and cable systems across America. The 45-foot motor coach, a traveling TV production studio and media demonstration center, will provide students, educators and community leaders with first-hand knowledge of the C-SPAN Networks' 24-hour public affairs programming. This visit is sponsored by (name of cable system) as part of its ongoing commitment to education and public service. During its stop, the Bus will be parked at (location) from (times).
While the Bus is on the road, C-SPAN televises on-air updates, short programs from historical sites and selected public affairs events from local communities along the tour.
"By sponsoring the C-SPAN School Bus, (cablesystem name) provides a valuable service to our community," said (name of system general manager). "Through presentations and other events aboard the Bus, our students, educators and community members can learn how C-SPAN's unique public affairs programming can be used to enhance learning in the classroom."
The C-SPAN Networks' 24-hour public affairs programming is made available to you by (name of cable system). C-SPAN airs locally on channel (x) and is currently available in 77 million households nationwide. C-SPAN2 airs locally on channel (x) and is currently available in 58 million households nationwide. C-SPAN was created by America's cable television companies and is offered as a public service. Visit the C-SPAN web site at www.c-span.org for more information.
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(Use the following paragraph if you plan to host a reception for the media on the
C-SPAN School Bus.)
MEDIA ADVISORY**MEDIA ADVISORY**MEDIA ADVISORY**MEDIA ADVISORY
If you would like to see the C-SPAN School Bus in person, you are invited to attend a reception on board the Bus on (date of reception) at (site and address of reception). Please R.S.V.P. to (name of individual) at (telephone number) by (date).
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