Book Discussion on The Maverick and his Machine

Mr. Maney talked about his book, The Maverick and his Machine: Thomas Watson, Sr. and the Making of IBM, published by John Wiley… read more

Mr. Maney talked about his book, The Maverick and his Machine: Thomas Watson, Sr. and the Making of IBM, published by John Wiley and Sons. The book is a biography of the late Thomas Watson, Sr., former chief executive officer of IBM. Mr. Maney explains how Watson’s influence allowed the company to continue to grow through the Great Depression and transformed it into a powerful worldwide corporation. He also refers to Watson as the first "celebrity CEO". Following prepared remarks, Mr. Maney responded to questions from the audience. close

*The transcript for this program was compiled from uncorrected Closed Captioning.

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Book Discussion on The Maverick and his Machine

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Program ID:
178229-1
Category:
Public Affairs Event
Format:
Speech
Location:
New Brunswick, New Jersey, United States
First Aired:
Oct 18, 2003
Last Aired:
Feb 23, 2004

Airing Details

  • Oct 18, 2003 | 8:01pm EDT | C-SPAN 2
  • Oct 19, 2003 | 11:00pm EDT | C-SPAN 2
  • Feb 15, 2004 | 2:28pm EST | C-SPAN 2
  • Feb 23, 2004 | 2:30am EST | C-SPAN 2
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