Organic Inc.
This talk was held on Earth Day.
Samuel Fromartz talked about his book Organic, Inc.: Natural Foods and How They Grew, published by Harcourt. In the book he discusses the r… read more
Samuel Fromartz talked about his book Organic, Inc.: Natural Foods and How They Grew, published by Harcourt. In the book he discusses the rise of organic food from an idealistic niche market into a billion dollar industry. He also talked about how and why the organic industry survived the dot.com era and the more recent economic downturn. Organic food sales have grown at a rate of 20 percent per year due to growing concerns over hazards of chemically-treated conventional produce according to Mr. Fromartz. He responded to questions from members of the audience.
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