Global Innovation

In a conversation with Garrick Utley, Howard Schultz talked about global innovation and the challenges that global businesses such as… read more

In a conversation with Garrick Utley, Howard Schultz talked about global innovation and the challenges that global businesses such as Starbucks face. He also described the growth of Starbucks from four stores in Seattle to 13,000 stores worldwide with 140,000 employees. Topics included marketing, America’s foreign policy image, cross-cultural differences, staff training, and social responsibility. After the interview, Mr. Schultz responded to audience members' questions.

The event was part of the Levin Institute’s “Global Thought Leaders” breakfast series. close

*The transcript for this program was compiled from uncorrected Closed Captioning.

People in this video

  • Paul Tagliabue Chairman Levin (Neil D.) Graduate Institute of International Relations and Commerce
  • Garrick Utley President Levin (Neil D.) Graduate Institute of International Relations and Commerce
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Global Innovation

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Program ID:
196209-1
Category:
Public Affairs Event
Format:
Interview
Location:
New York, New York, United States
First Aired:
Feb 3, 2007
Last Aired:
May 29, 2007

Airing Details

  • Feb 03, 2007 | 8:00pm EST | C-SPAN 1
  • Feb 03, 2007 | 11:16pm EST | C-SPAN 1
  • May 28, 2007 | 11:44am EDT | C-SPAN 1
  • May 28, 2007 | 6:00pm EDT | C-SPAN 1
  • May 29, 2007 | 1:20am EDT | C-SPAN 1
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