Book Discussion on Obsessive Branding Disorder
Lucas Conley talked about his book, OBD: Obsessive Branding Disorder: The Illusion of Business and the Business of Illusion, published by… read more
Lucas Conley talked about his book, OBD: Obsessive Branding Disorder: The Illusion of Business and the Business of Illusion, published by PublicAffairs. In his book Mr. Conley analyzes the impact of brand marketing in both commerce and social policy. Following his remarks Mr. Conley responded to questions from the audience. close
*The transcript for this program was compiled from uncorrected Closed Captioning.
People in this video
- Conley, Lucas Staff Writer Fast Company
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