Voter Targeting in Campaigns

Tom Bonier spoke to students about campaign strategy and identifying potential voters to target during campaigns. Among the topics he… read more

Tom Bonier spoke to students about campaign strategy and identifying potential voters to target during campaigns. Among the topics he addressed were developing targeting and marketing plans, effective means of reaching targeted voters, and allocating resources. He also responded to questions from the students. close

*The transcript for this program was compiled from uncorrected Closed Captioning.

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  • Tom Bonier Director National Committee for an Effective Congress->Targeting
  • Liz Chadderdon Coordinator American University->Campaign Management Institute
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American University: Campaign Management Institute

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Voter Targeting in Campaigns

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Program ID:
290960-2
Category:
Public Affairs Event
Format:
Speech
Location:
Washington, District of Columbia, United States
First Aired:
Dec 29, 2009
Last Aired:
Jan 6, 2010

Airing Details

  • Dec 29, 2009 | 1:01pm EST | C-SPAN 2
  • Jan 06, 2010 | 10:01am EST | C-SPAN 3
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Voter Targeting in Campaigns

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