Using Issues to Frame the Campaign Message

Steve Sutton talked about using issues to frame the message in campaign strategy at the American University Campaign Management… read more

Steve Sutton talked about using issues to frame the message in campaign strategy at the American University Campaign Management Institute. 

The college-level class is an annual two-week program to train political activists and campaign managers for participation in local, state and federal political campaigns. Designed and taught by strategists from the Republican and Democratic parties, national campaign consultants, and political scientists, The Institute covers campaign techniques, strategy, and tactics with emphasis on recent technological developments. close

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*The transcript for this program was compiled from uncorrected Closed Captioning.

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  • Sutton, Steve Vice President Leadership Institute->Development and Campus Programs

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Using Issues to Frame the Campaign Message

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Program ID:
297257-5
Category:
Public Affairs Event
Format:
Speech
Location:
Washington, District of Columbia, United States
First Aired:
Dec 27, 2010
Last Aired:
Dec 28, 2010

Airing Details

  • Dec 27, 2010 | 3:18pm EST | C-SPAN 2
  • Dec 28, 2010 | 7:49pm EST | C-SPAN 3
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Using Issues to Frame the Campaign Message

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