Political Campaign Research

Mr. Carpenter spoke about the two types of campaign research, qualitative, which includes interviews and focus groups, and quantitative, including exit and telephone polls. He also took questions from the audience of students.

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Political Campaign Research

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Program ID:
69228-1
Category:
Public Affairs Event
Format:
Speech
Location:
Washington, District of Columbia, United States
First Aired:
Jan 7, 1996
Last Aired:
May 31, 1996

Airing Details

  • Jan 07, 1996 | 2:34pm EST | C-SPAN 2
  • May 31, 1996 | 5:41pm EDT | C-SPAN 1
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Political Campaign Research

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