Mr. Robinson discussed how to reach partisan voters through demographic and electoral targeting. He also took questions from the students.
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- Will Robinson Director American University->Campaign Management Institute
Nonpartisan Voter Targeting
Mr. Robinson discussed getting demographic and electoral information on all voters in a locality and how to get…
Comparing Local and State Races
Mr. Robinson talked about the differences between state and local campaigns and how to write a campaign plan.
Mr. Hansbrough discussed using phone banks to identify voters in a campaign. He emphasized…
Campaign Opposition Research
Mr. Cooper discussed opposition research and survey research for political campaigns. He also described how…