User Clip: Phil Knight 1998
Nike Response to Corporation Social Responsibility
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Nike Response to Corporation Social Responsibility
Phil Knight's opening remarks in his 1998 speech to the National Press Conference over Nike's Perception
Mr. Knight talked about his company and its evolution from his selling running shoes out of the back of his car trunk to becoming a giant in the industry.
Phil Knight states the second of his five points.
Why is Nike in Korea?
"I truly believe the American consumer does not want to buy products made in abusive conditions."
Phil Knight 1998 - tradeoff between consumer and workers
Knight on Nike celebrities Jordan and Woods