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  • Hearing Examines Drug Injury Advertisements
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    Drug Injury Advertisements

    Doctors and legal experts testified about prescription drug injury advertisements. The hearing examined the impact of these ads on patient care and the doctor-patient relationship.

    628 views
  • emCommunist Propagandaem
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    Communist Propaganda

    This 1958 U.S. Information Agency film explains different forms of Communist propaganda with extensive clips of Soviet films. The film was recorded at the Pentagon in the midst of the Cold…

    566 views
  • Emergence of Modern Advertising
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    Emergence of Modern Advertising

    Katarina Keane talked about how modern advertising, with executives, brand slogans, and product packaging, emerged in the early 20th century. She described the evolution of advertising and…

    510 views
  • After Words with Tim Wu
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    After Words with Tim Wu

    Professor Tim Wu talked about his book The Attention Merchants: The Epic Scramble to Get Inside Our Heads, in which he examines the history of advertising and how marketers are vying for…

    1,175 views
  • Discussion Focuses on Food Marketing to Children
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    Regulation of Food Marketing to Children

    Panelists talked about the constitutional and regulatory frameworks that govern marketing to children. They focused on both the opportunities and constraints for legal responses to unhealthy food…

    148 views
  • Discussion Focuses on Science Behind Food Marketing to Children
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    Food Marketing to Children

    Panelists talked about science behind marketing food to children, including via TV, the internet, and through product branding. They also spoke about the relationship between food marketing and…

    263 views
  • Tim Wu Discusses emThe Attention Merchantsem
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    The Attention Merchants

    Professor Tim Wu talked about his book, The Attention Merchants: The Epic Scramble to Get Inside Our Heads. He spoke in the C-SPAN 2/BookTV tent at the 21st annual Texas Book Festival. The…

    257 views
  • Online Advertising
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    Online Advertising

    Panelists talked about the pros and cons of internet advertisements. This discussion was part of the annual TechCrunch Disrupt Conference.

    68 views
  • emAdvertisings War on Terrorismem
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    Advertising's War on Terrorism

    Jami Fullerton talked about her book, Advertising’s War on Terrorism: The Story of the U.S. State Department’s Shared Values Initiative, about a U.S. government funded $15 million advertising campaign to…

    136 views
  • Discussion on Biodiversity and Consumerism
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    Biodiversity and Consumerism

    Panelists talked about biodiversity, rainforests, islands, and climate change. Topics included reducing islands' dependence on fossil fuels, and protecting tropical rainforests to combat global climate change. Slides and a video from the…

    277 views
  • ECigarette Marketing
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    E-Cigarette Marketing

    Industry representatives and anti-tobacco advocates testified on e-cigarette marketing practices designed to appeal to children. In addition, the hearing also focused on the health effects…

    2,197 views
  • Energy Drink Makers Appear Before Senate Commerce
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    Energy Drink Marketing Strategy

    Medical experts and business executives testified on the ways that that “energy ” drink companies market their products toward children.

    1,031 views
  • emThe Daily Youem
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    The Daily You

    Joseph Turow talked about his book, The Daily You: How the New Advertising Industry Is Defining Your Identity and Your Worth, in which he looks at the power of the advertising industry in…

    332 views
  • emGlock The Rise of Americas Gunem
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    Glock: The Rise of America's Gun

    Paul Barrett reports on the creation and ubiquitous use of the Glock pistol, now used by two-thirds of American police departments. The gun, designed on 1982 by an Austrian curtain-rod…

    1,526 views
  • After Words with Ronald Bishop
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    After Words with Ronald Bishop

    Using a myriad of examples from popular American culture, Ronald Bishop presented the many ways in which media attempts to persuade the public that more is not only better, it is necessary to…

    868 views
  • emThe Father of Spin Edward Bernaysem
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    The Father of Spin: Edward Bernays

    Mr. Tye spoke about his book and the life and career of Edward Bernays, The Father of Spin: Edward L. Bernays and The Birth of Public Relations, published by Crown. Mr. Bernays is…

    1,912 views
  • emPornlandem
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    Pornland

    Gail Dines, sociology and women’s studies professor at Wheelock College, presents her research on the social and cultural impact that pornography plays in American society. Ms. Dines…

    1,379 views
  • Internet Profiling and Advertising Practices
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    Internet Profiling and Advertising Practices

    Panelists talked about ways that U.S. industry has responded to consumer privacy concerns by increasing transparency and user choice on profiling and advertising practices. Topics included…

    272 views
  • World War I Marketing Techniques
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    World War I Marketing Techniques

    Eli Paul talked about the role in which marketing techniques-specifically printed posters-were used in shaping public opinion about the American involvement in World War I. The program was held at the exhibit…

    533 views
  • emObsessive Branding Disorderem
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    Obsessive Branding Disorder

    Lucas Conley talked about his book, OBD: Obsessive Branding Disorder: The Illusion of Business and the Business of Illusion, published by PublicAffairs. In his book Mr. Conley analyzes the…

    103 views
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