Campaign Planning

Bill Sweeney, director of the American University 1991 Campaign Management Institute, spoke on political campaign planning. Mr. Sweeney works with Washington… read more

Bill Sweeney, director of the American University 1991 Campaign Management Institute, spoke on political campaign planning. Mr. Sweeney works with Washington Resources and Strategy. Campaign planning is the well-managed process of getting a candidate elected. This session looked at the process of communication that secures the commitment of “50 + 1 percent” of the voters in the campaign’s state to vote for the candidate. close

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Campaign Planning

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Program ID:
15543-1
Category:
Public Affairs Event
Format:
Forum
Location:
Washington, District of Columbia, United States
First Aired:
Jan 02, 1991 | 11:19pm EST | C-SPAN 2
Last Aired:
Jan 07, 1991 | 1:12am EST | C-SPAN 1

Airing Details

  • Jan 02, 1991 | 11:19pm EST | C-SPAN 2
  • Jan 03, 1991 | 5:30am EST | C-SPAN 2
  • Jan 03, 1991 | 2:09pm EST | C-SPAN 2
  • Jan 05, 1991 | 9:28am EST | C-SPAN 2
  • Jan 07, 1991 | 1:12am EST | C-SPAN 1
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Campaign Planning

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