Global Innovation
2007-02-03T20:00:24-05:00https://ximage.c-spanvideo.org/eyJidWNrZXQiOiJwaWN0dXJlcy5jLXNwYW52aWRlby5vcmciLCJrZXkiOiJGaWxlc1wvMjA2XC8xOTYyMDktbS5qcGciLCJlZGl0cyI6eyJyZXNpemUiOnsiZml0IjoiY292ZXIiLCJoZWlnaHQiOjUwNn19fQ==In a conversation with Garrick Utley, Howard Schultz talked about global innovation and the challenges that global businesses such as Starbucks face. He also described the growth of Starbucks from four stores in Seattle to 13,000 stores worldwide with 140,000 employees. Topics included marketing, America’s foreign policy image, cross-cultural differences, staff training, and social responsibility. After the interview, Mr. Schultz responded to audience members' questions.
The event was part of the Levin Institute’s “Global Thought Leaders” breakfast series.
The event was part of the Levin Institute’s “Global Thought Leaders” breakfast series.
In a conversation with Garrick Utley, Howard Schultz talked about global innovation and the challenges that global businesses such as Starbu… read more
In a conversation with Garrick Utley, Howard Schultz talked about global innovation and the challenges that global businesses such as Starbucks face. He also described the growth of Starbucks from four stores in Seattle to 13,000 stores worldwide with 140,000 employees. Topics included marketing, America’s foreign policy image, cross-cultural differences, staff training, and social responsibility. After the interview, Mr. Schultz responded to audience members' questions.
The event was part of the Levin Institute’s “Global Thought Leaders” breakfast series. close
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