General Election Strategy Marketing Research

Participants in the forum held at George Washington University’s School of Political Management discussed issues involved in contemporary… read more

Participants in the forum held at George Washington University’s School of Political Management discussed issues involved in contemporary political campaigns, particularly including marketing research for political electioneering. Participants included pollsters from several recent presidential campaigns, who discussed their input to a campaign and the responsiveness of a candidate to polls and market research. close

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General Election Strategy Marketing Research

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Program ID:
22519-1
Category:
Public Affairs Event
Format:
Forum
Location:
Washington, District of Columbia, United States
First Aired:
Nov 06, 1991 | 5:01am EST | C-SPAN 2
Last Aired:
Nov 09, 1991 | 3:20pm EST | C-SPAN 2

Airing Details

  • Nov 06, 1991 | 5:01am EST | C-SPAN 2
  • Nov 09, 1991 | 2:20am EST | C-SPAN 2
  • Nov 09, 1991 | 3:20pm EST | C-SPAN 2
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General Election Strategy Marketing Research

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