Booknotes
The Superpollsters
1992-05-10T20:01:07-04:00https://ximage.c-spanvideo.org/eyJidWNrZXQiOiJwaWN0dXJlcy5jLXNwYW52aWRlby5vcmciLCJrZXkiOiJGaWxlc1wvODQ5XC8xOTkyMDUxMDIwMDE0MzAwMV9oZC5qcGciLCJlZGl0cyI6eyJyZXNpemUiOnsiZml0IjoiY292ZXIiLCJoZWlnaHQiOjUwNn19fQ==Professor Moore discussed the evolution and process of political polling, which is the subject of his book The Superpollsters: How They Measure and Manipulate Public Opinion in America. He described how the public opinion polls began in the 1820s as a straw poll, the beginnings of the Gallop Poll and how polls are manipulated by political candidates and public opinion pollsters themselves to shape the progress of political campaigns.
Professor Moore discussed the evolution and process of political polling, which is the subject of his book The Superpollsters: How They Meas…
read more
Professor Moore discussed the evolution and process of political polling, which is the subject of his book The Superpollsters: How They Measure and Manipulate Public Opinion in America. He described how the public opinion polls began in the 1820s as a straw poll, the beginnings of the Gallop Poll and how polls are manipulated by political candidates and public opinion pollsters themselves to shape the progress of political campaigns. close
Professor Moore discussed the evolution and process of political polling, which is the subject of his book The Superpollsters: How They Meas… read more
Professor Moore discussed the evolution and process of political polling, which is the subject of his book The Superpollsters: How They Measure and Manipulate Public Opinion in America. He described how the public opinion polls began in the 1820s as a straw poll, the beginnings of the Gallop Poll and how polls are manipulated by political candidates and public opinion pollsters themselves to shape the progress of political campaigns. close
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