Polling and the 1992 Election
Frank Luntz, campaign staff member for undeclared presidential candidate Ross Perot, talked about polling during presidential campaigns. He … read more
Frank Luntz, campaign staff member for undeclared presidential candidate Ross Perot, talked about polling during presidential campaigns. He discussed myths concerning presidential campaigns including the fact that presidential races are decided by Labor Day instead of the last week before the election. He also discussed what was necessary to run an insurgency polling campaign for an unknown candidate. Mr. Luntz responded to questions from the audience following his prepared remarks. close
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- Rebecca Quarles President American Assn. for Public Opinion Research
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