| Part Of GOPAC

Campaign Management

Joe Gaylord, the strategist for the 1994 Republican majority in Congress, talked about managing political campaigns. In his remarks Mr. Gaylord said… read more

Joe Gaylord, the strategist for the 1994 Republican majority in Congress, talked about managing political campaigns. In his remarks Mr. Gaylord said that the five challenges

of any campaign are finding a viable candidate, organization, adequate finance, a

credible contrast between the candidate and the opponent, and a strong base of support, and that leadership and management skills are required to meet those challenges. He responded to questions from the audience.

“Principles of Management” was a session at the first annual GOPAC State and Local Summit held at the Marriott Key Bridge in Arlington, Virginia. The objective of the summit was to provide tools, techniques, and talking points for state legislative campaigns for the 2008 election. close

Report Video Issue

People in this video

Hosting Organization

More Videos From

GOPAC

More Videos
More information about

Campaign Management

160 Views
Program ID:
280335-5
Category:
Public Affairs Event
Format:
Speech
Location:
Arlington, Virginia, United States
First Aired:
Aug 19, 2008 | 10:29am EDT | C-SPAN 2
Last Aired:
Sep 05, 2008 | 2:56pm EDT | C-SPAN 2

Airing Details

  • Aug 19, 2008 | 10:29am EDT | C-SPAN 2
  • Sep 01, 2008 | 6:46pm EDT | C-SPAN 2
  • Sep 02, 2008 | 3:57am EDT | C-SPAN 2
  • Sep 05, 2008 | 2:56pm EDT | C-SPAN 2
Purchase a Download

Campaign Management

  • MP3 audio - Standard
    Price:
    $0.99