Polling in Political Campaigns
This program was part of American University’s Campaign Management Institute two-week training program on working in and running a political campaign.
Andrew Myers talked about the tools of polling in political campaigns and ways that polling adds to message and strategy building. In his remarks Mr. Myers explained polling terms and the similarities and differences between Democrats and Republican polling practices. He responded to questions from audience members.
People in this video
- Liz Chadderdon Coordinator American University->Campaign Management Institute
Andrew Myers President and CEO Myers Research Democratic Polling Firm
- American University | Campaign Management InstituteAmerican University | Campaign Management Institute
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