Direct Mail Techniques

Eva Pusateri, Republican Media Consultant, talked about direct mail campaign techniques in political campaigns to a class attending the Camp… read more

Eva Pusateri, Republican Media Consultant, talked about direct mail campaign techniques in political campaigns to a class attending the Campaign Management Institute at American University. She explained the impact of direct mail on campaigns, particularly focusing on local and state campaigns, and techniques for targeting voters with specific messages. Following her prepared remarks, Ms. Pusateri responded to questions from members of the audience. close

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Direct Mail Techniques

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Program ID:
36818-1
Category:
Public Affairs Event
Format:
Forum
Location:
Washington, District of Columbia, United States
First Aired:
Jan 06, 1993 | 9:40am EST | C-SPAN 2
Last Aired:
Jan 09, 1993 | 8:36am EST | C-SPAN 2

Airing Details

  • Jan 06, 1993 | 9:40am EST | C-SPAN 2
  • Jan 09, 1993 | 8:36am EST | C-SPAN 2
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Direct Mail Techniques

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