Emergence of Modern Advertising

Katarina Keane talked about how modern advertising, with executives, brand slogans, and product packaging, emerged in the early 20th… read more

Katarina Keane talked about how modern advertising, with executives, brand slogans, and product packaging, emerged in the early 20th century. She described the evolution of advertising and marketing as professional fields and how customer experiences changed during this time. close

Report Video Issue

People in this video

  • Katarina Keane Lecturer University of Maryland, College Park->History Department

Hosting Organization

Series

More information about

Emergence of Modern Advertising

944 Views
Program ID:
415443-2
Category:
Public Affairs Event
Format:
Speech
Location:
College Park, Maryland, United States
First Aired:
Dec 17, 2016 | 7:59pm EST | C-SPAN 3
Last Aired:
Jan 29, 2017 | 3:05pm EST | C-SPAN 3

Airing Details

  • Dec 17, 2016 | 7:59pm EST | C-SPAN 3
  • Dec 18, 2016 | 12:01am EST | C-SPAN 3
  • Dec 25, 2016 | 12:01pm EST | C-SPAN 3
  • Dec 26, 2016 | 4:00am EST | C-SPAN 3
  • Jan 29, 2017 | 3:05pm EST | C-SPAN 3
Purchase a Download

Emergence of Modern Advertising

  • MP3 audio - Standard
    Price:
    $0.99