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Wylie discusses Facebook App use of phone audio

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March 28, 2018

MP DAMIAN COLLINS (COMMITTEE CHAIR) There's been various speculation about the fact that Facebook can, through the Facebook app on your… read more

MP DAMIAN COLLINS (COMMITTEE CHAIR) There's been various speculation about the fact that Facebook can, through the Facebook app on your smartphone, listen in to what people are talking about and discussing and using that to prioritize the advertising as well (FLASH) do you have a view on that at all? (FLASH)

WYLIE 3/27/18 CSPAN: You can use it for, my understanding generally of how companies use it so not just Facebook, but generally other apps that pull audio, is for *environmental context* so for example, you have a television playing versus if you're in a busy place with a lot of people talking versus something that sounds like a work environment. *It's not to say they're listening to what you're saying. It's not natural language processing*. That would actually be quite hard to scale. But to understand the *environmental context of (makes circle with pen) where you are to improve the contextual value of the advertising itself* close

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Wylie discusses Facebook App use of phone audio

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Program ID:
443189-1
Category:
International Telecasts
Format:
Foreign Legislature
Location:
Cities of London and Westminster, United Kingdom

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