User Clip: Based Brad Parscale on Fake News
Based Brad Parscale on Fake News
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Based Brad Parscale on Fake News
Jobs to be done?
Michael Duncan from Cavalry, LLC joined a panel of digital strategists and campaign managers to discuss digital in the 2016 election.
Brad @parscale described data assistance Cambridge Analytica provided to the Trump campaign: "I was able to bring all that data in and have a better picture..."
@MattOczkowski "No time to PSYCHO GRAPHICS" We #GrowthHacked from CSV to variable models https://www.c-span.org/video/?c4638623 inspiring! @parscale
"I don't want to break your heart but we actually do any psychographics for the Trump campaign... We didn't really use psychographics that much."
Trump Campaign's 2016 Digital Advertising Team Speaks
A good description of how big a difference there is between conservative and liberal takes oncommunication.
Google Post-Election Review, 12/13/2016
„Head of Product“ Cambrige Analytica