Advertising Strategies in 1996 Elections
Republican and Democratic media consultants discussed negative advertising, cost effectiveness and the use of the Internet. Many campaign commercials were shown.
161 viewsRepublican and Democratic media consultants discussed negative advertising, cost effectiveness and the use of the Internet. Many campaign commercials were shown.
161 viewsCampaigns and Elections magazine held a forum on current television political advertising during its national training seminar for campaign workers in Washington, DC. A panel of Republican, …
175 viewsThe members of the panel discussed the important role of television advertising in political campaigns. They offered suggestions of how to use television for the maximum advantage in campaig…
162 views