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January 7, 1992 Last Aired January 13, 1992
Press Strategies For Campaign Coverage

Ms. Lynch discussed the various ways to get press coverage during a campaign. She stressed the difficulty of obtaining national press coverage during congressional races. Ms. Lynch also summ…
28 views
January 7, 1992 Last Aired January 13, 1992
Press Strategies For Campaign Coverage

Anita Dunn, Communications Director for Senator Bill Bradley (D-NJ) and CBS News Editor Dotty Lynch discuss dealing with the press as part the larger topic of campaign management.
38 views
January 6, 1990 Last Aired January 10, 1990
Phases of a Media Campaign

This portion of the forum of the Campaign Management Institute of American University featured the phases of a media campaign. Mr. Bryant, a Republican media consultant, shared his expertise…
44 views
January 12, 1989 Last Aired January 14, 1989
The Media & 1988 Campaign

American University’s Campaign Management Institute sponsored a seminar analyzing the role the press played in the 1988 campaign. Mike McCurry from the Democratic National Committee and Davi…
82 views
January 11, 1988 Last Aired January 17, 1988
Buying Media Time

Political consultant Mike Murphy spoke to the Campaign Management Institute at American University about buying media time. Mr. Murphy addressed the issue from the perspective of a veteran o…
106 views

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