Results for political advertising

Political direct mail pioneer Richard Viguerie, author of Go Big, talked about his career and discussed how Republicans can use his marketing strategies to attract donors and supporters.

Purdue University Professor Kathryn Brownell taught a class about political advertising in the 1950s, highlighting Dwight Eisenhower's presidential campaigns.

Bush's runs for Texas governor and president to talk about the candidate, his political strategies and the behind-the-scenes efforts that led to his successful elections.

Steyer had spent $20 million on the impeachment appeal thus far and featuring a national advertising campaign of television ads showing Mr. ... Steyer about his own political ambitions.

Committee members questioned witnesses about online political advertising transparency, social media content vetting, and efforts to identify and remove Russian-based fake accounts. During the proceeding the committee released and displayed a sample of Russian-bought political* ads created during the campaign.

Topics included Russian use of false advertising and micro-targeting, and suggestions for regulations on web political advertising.

Legal experts and trade association leaders testified at a hearing on the regulation of political advertising on social and traditional media. The witnesses analyzed disclosure rules for online political ads and the implications of Russia purchasing Facebook ads during the 2016 election. Twitter announced on October 24, 2017, it would begin labeling political* ads on its platform and require campaigns and organizations to disclose who bought the ad and the total amount spent.

Meredith McGehee talked about efforts in Congress that would mandate greater disclosure of political ads that run on large internet platforms such as Facebook and Twitter.

Telephone lines and social media were open for viewer comments on the question, "Should Facebook political ads be regulated?"

Internet search company Google hosted a series of discussions with Republican officials and political reporters on digital advertising strategies of the 2016 campaign. A number of political ads by Republican presidential and Senate candidates were shown, including examples from Donald Trump, Senator Ted Cruz (R-TX) and Senator John McCain (R-AZ).

Patrick Meirick talked about the history of political advertising, its role in the 2016 campaign, and the University of Oklahoma's efforts to preserve ads in their Political Commercial Archives.

Ken Goldstein reported by telephone on the latest polling information for the 2016 presidential election.…

Robert Mann showed many print and television ads as he lectured on the history of political advertising. Topics included the themes continuously used in political campaigns. He also emphasized the changes in advertising catalyzed by the iconic 1964 "Daisy Girl" television commercial produced by the presidential campaign of Lyndon Baines Johnson.

Presidential campaign managers and White House political advisers from both parties, and one of the creators of Showtime Network's "The Circus" talked about campaign advertising and presidential campaigns.

Kevin Landrigan joined via Skype to talk about political developments in New Hampshire, including Donald Trump and Senator Bernie Sanders' (I-VT) leads in the polls, upcoming debates, and campaign advertising efforts.

Melissa Yeager talked about a Sunlight Foundation report on online campaign ads and challenges to tracking online political spending. She also examined the role of so-called "dark money" in political campaigns and how the financing for the 2016 elections differs from previous years.

Steven Shepard talked about the political landscape in the final days of before the November 4, 2014, elections, including which races to watch and where the parties were spending their last-minute advertising money.

Brian Donahue and Joe Fuld talked about the ways candidates build communication and ad strategies for political campaigns. They also discussed the amount spent on ads in 2014 and some of the year's more memorable ads thus far, and the history of political advertising. This program was part of a week-long "Washington Journal" series focused on the mechanics of modern political campaigns.