Negative Political Advertising
Speakers talked about the impact of negative political advertising on the 2012 election. Topics included the history of negative ads, the number of ads being put out in 2012, and how those a…
1,096 viewsSpeakers talked about the impact of negative political advertising on the 2012 election. Topics included the history of negative ads, the number of ads being put out in 2012, and how those a…
1,096 viewsKenneth Goldstein talked about the latest technologies in customized political advertising used by political parties and election campaigns, including microtargeting. Microtargeting uses dir…
416 viewsCandace Nelson moderated a panel titled “Televised Political Advertising, the Role of Political Consultants and the Conduct of the Modern Campaign.” Panelists focused on the impact televisi…
113 viewsPanelists addressed the question of “How much do campaigns matter?” They spoke about the Presidential campaign, and touched on a number of issues including the impact of Presidential debate…
113 views