Videos

Carlyle Gregory talked about political ethics. This is an incomplete program.

Panelists discussed fundraising through direct mailing, candidate events, telephone solicitation and re-solicitation of existing donors.

Terry McAuliffe talked about campaign finance and ways to fund raise.

Guests talked about "Earned Media", promotional coverage of a candidate through speeches, new releases and name recognition. They also talked about the different types of campaign ads.

Guests talked about political advertising from defining the target audience to buying the ads.

Daryl Glenney discussed the different positions in a campaign office and provided scenarios for the students to participate in. Former campaign staff discussed their experiences and answered…

Carol Whitney talked about the strategy and tactics of a campaign plan. She answered questions from the students.

Neil Newhouse discussed political polling and creating effective poll questions. He answered questions from the students.

Rich Galen talked about doing research on a political opponent, looking for strengths and weaknesses. He talked about using a computer in the campaign. He answered questions from the student…

Speakers discussed what makes a successful political campaign and answered questions from the students.